광고론 PPL & virtual ads

광고론 PPL & virtual ads [광고론] PPL & virtual ads.pptx 목차 01 Definition Of PPL 02 Contracting process & Price 03 Example of PPL 04 Pros & cons of PPL (Effects) 05 Development of PPL 본문 The advent of PPL and Virtual Ads The problem is that many people avoid watching TV CF.They don’t want to waste their time for commercials. So, many creators and companies have to find new approaches. The advertising charges are too expensive. Therefore, we have to protect our advertisers’ money and increase the impact and effectiveness. The advent of PPL and Virtual Ads Lots of advertisement agencies are using these marketing for increasing the effects. These two are good examples of targeting, so they can easily evoke favorable attitudes and good sales. 본문내용 TS 02 CONTENTS 02 CONTENTS 02 CONTENTS The problem is that many people avoid watching TV CF. They don’t want to waste their time for commercials. So, many creators and companies have to find new approaches. The advertising charges are too expensive. Therefore, we have to protect our advertisers’ money and increase the impact and effectiveness. 02 CONTENTS 02 CONTENTS 02 CONTENTS 02 CONTENTS 02