2013년 5월 22일 수요일

마케팅 `이상한 떡볶이집`의 마케팅 전략(영문)

마케팅 `이상한 떡볶이집`의 마케팅 전략(영문)
[마케팅] `이상한 떡볶이집`의 마케팅 전략(영문).pptx


목차
1.Introduction
2.SWOT analysis
3.Internal environment & marketing
4.Personnel management
5.summary


본문
‘hufslife’ website
Interview with the owner
Visit
Survey
Low price& highcustomersatisfaction
Tteokbokkirefillservice
Interiorofthestoreispretty & cozy
customerturnoverratio
ishigh



Problemofmaterialssupply
Milk, whipped cream



본문내용
management
summary

Introduction
Location Food
Front gate pan steak
GS 25
spicy
spaghetti

Atmosphere
Price

Method of investigation
‘hufslife’ website
Interview with the owner
Visit
Survey

strengths
weaknesses
opportunity
threats

strengths
weaknesses
opportunity
threats
Low price & high customer satisfaction
Tteokbokki refill service
Interior of the store is pretty & cozy
customer turnover r
 

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